Malvern-located CertainTeed Corporation has been counting on Miller Designworks’ expertise to enhance its brand equity with strategic communications messaging for more than 35 years. In addition to providing glamour product brochure designs, print and online catalogs, informational product videos, interactive design apps, and dynamic presentation decks, Miller Designworks was also instrumental in developing an incentive program to increase sales during the organization’s 100th Year. Now the relationship extends to the parent company Saint-Gobain, one of the world’s largest and oldest building materials companies. MDW has helped build out and implement the Saint-Gobain design system, applying it to both CertainTeed and Saint-Gobain design pieces.
As our longest relationship, Miller Designworks is proud to be part of the St. Gobain and CertainTeed family. CertainTeed has relied on MDW’s deep product expertise to help create everything from Facebook sites and promotions to iPad apps, shooting and producing a web video series, and supplying support to experiential events like the stadium tour of the Business Builders Workshop. MDW works with many of the different product divisions, helping create a unified brand voice for the customers.
